| Organic Promotion |
| | | |
| Competitor analysis |
✓ |
✓ |
✓ |
✓ |
| Strategy formation |
✗ |
✓ |
✓ |
✓ |
| Hashtag creation and promotion |
✗ |
✓ |
✓ |
✓ |
| Monthly image post |
6 |
8 |
12 |
16 |
| Monthly reel |
2 |
4 |
4 |
4 |
| Keywords |
✗ |
✓ |
✓ |
✓ |
| Negative Keywords |
✓ |
✓ |
✓ |
✓ |
| Engagement with active communities and groups |
✗ |
✓ |
✓ |
✓ |
| Network build-up |
✗ |
✓ |
✓ |
✓ |
| Engagement with third-party posts |
✗ |
✓ |
✓ |
✓ |
| Content optimization |
✗ |
✓ |
✓ |
✓ |
| Analysis of social media set-up |
✓ |
✓ |
✓ |
✓ |
| Posts analysis |
✓ |
✓ |
✓ |
✓ |
| Audience behaviour analysis |
✓ |
✓ |
✓ |
✓ |
| Recommendations |
✓ |
✓ |
✓ |
✓ |
| Building social media strategy |
✓ |
✓ |
✓ |
✓ |
| Paid Promotion |
| | | |
| Identifying suitable objectives |
✓ |
✓ |
✓ |
✓ |
| Identifying target audience |
✓ |
✓ |
✓ |
✓ |
| Creation of ad accounts |
✓ |
✓ |
✓ |
✓ |
| Budget estimate |
✗ |
✗ |
✓ |
✓ |
| Setting up campaigns |
✗ |
✗ |
✓ |
✓ |
| Ad creative creation |
✗ |
✗ |
✓ |
✓ |
| Daily account optimization |
✗ |
✗ |
✓ |
✓ |
| Setting up sales funnel for Conversion objective |
✗ |
✗ |
✓ |
✓ |
| Conversion tracking assisted by Google Analytics |
✗ |
✗ |
✓ |
✓ |
| Remarketing |
| | | |
| Identifying suitable objectives |
✓ |
✗ |
✗ |
✓ |
| Identifying target audience |
✓ |
✗ |
✗ |
✓ |
| Creation of ad accounts |
✓ |
✗ |
✗ |
✓ |
| Budget estimate |
✗ |
✗ |
✗ |
✓ |
| Setting up campaigns |
✗ |
✗ |
✗ |
✓ |
| Ad creative creation |
✗ |
✗ |
✗ |
✓ |
| Daily account optimization |
✗ |
✗ |
✗ |
✓ |
| Setting up sales funnel for Conversion objective |
✗ |
✗ |
✗ |
✓ |
| Conversion tracking assisted by Google Analytics |
✗ |
✗ |
✗ |
✓ |
| Customer Support |
| | | |
| Email |
✓ |
✓ |
✓ |
✓ |
| Phone |
✓ |
✓ |
✓ |
✓ |
| Chat |
✓ |
✓ |
✓ |
✓ |
